My journey began in fashion design, where I learned how ideas evolve from concept to creation through design, craftsmanship, and production. Working with manufacturers, artisans, production teams, stylists, celebrity clients, and creative professionals gave me a strong understanding of product development, marketing, customer experience, and how creativity and collaboration build meaningful brands.
To deepen that foundation, I pursued my MFA in Luxury and Brand Management at the Savannah College of Art and Design, focusing on marketing, consumer behavior, branding, and business strategy. Through consumer research, industry collaborations, and strategic brand projects, I explored how brands create emotional connections and lasting value.
Today, I enjoy developing marketing strategies, uncovering consumer insights, coordinating cross-functional projects, and creating brand experiences that connect creativity with business purpose. I believe the strongest brands are built by understanding both the product and the people it is created for, and that perspective continues to shape how I think, collaborate, and create.